Balanced scorecard helps the company to link strategic objectives to long-term targets and annual budgets using four perspectives- financial; customer; business process; and learning and growth perspectives. • Robert S. Kaplan
Companies are increasingly aware that their customers and society in general expect business to adopt and work towards social and environmental objectives as well as the traditional financial ones. This involves not only re-evaluating firms’ models but re-imagining new, more inclusive ecosystems from a multi-stakeholder point of view.
Reimagining the Balanced Scorecard for the ESG Era. HBR Feb 3 2021, by Robert S. Kaplan
ESG= Environmental, Social, and Governance